Superbowl Commercial MVPs
By MODintelechy / Marketing
It’s time for the 2011 Superbowl Spot Superlatives! We’ve awarded ads we enjoyed with titles we feel represent their unique-ness… The Least Nerdy Reference to Star Wars EVER Award: VW for “Young Darth” Best “We’ve Been There” Moment Award: Bridgestone for “Reply All” Favorite Mash-up of 2011…[until Glee’s Thriller/Heads will Roll came on] Award: NFL…
Art that’s Against the Law
By MODintelechy / Uncategorized
Everyone sees it. A growing population of enthusiasts have done it. And it has become an icon of “cool” spilling over into the fashion industry like WOAH. Street Art. [better known as “graffiti”] From simple tagging to elaborate 3D masterpieces, it’s available to view in a growing supply. We love street art for the use…
Only in Austin
By MODintelechy / Uncategorized
Perhaps we’re lax on time spent downtown, or not that many people have signed up for this self-proclaimed ‘party on wheels,’ but we spotted the Pubcrawler for the first time this weekend. Seating 15 and powered by those 30 feet frantically pedaling, this is the ultimate multi-seater bicycle. Maxing out at 5mph, it’s probably also…
Tradeshow Booth Design: As Seen at CES
By Maria Orozova / Marketing, Technology
All the tech gear wasn’t the only thing that made CES a showcase event, the booth designs themselves added a wow factor [for some of the brands]. These were definitely some standouts that caught our eye: 1. BlueAnt 2. House of Marley to support 1Love 3. PrimeSense [great installation piece] 4. Qualcomm [espresso bar? yes…
5 Favorite Products at CES 2011
By Maria Orozova / Technology
1. Kodak PlaySport Video Camera The PlaySport offers surprisingly high quality for its price point just under $200. The booth demo offered a snowboarder’s perspective in the miniature seen below: Use the holster to strap the camera to your arm, leg, boot etc. to show off your skills on the slopes, waves or even your…
This & That: Decades Past
By MODintelechy / Design, Marketing
There’s something about sepia-tones that instantly sweeps me up into a vintage vision. I just love that feeling, and it always inspires me to think differently, it opens my mind to possibilities. Today’s picks are all things that are iconic to me of the ’40s, ’50s and ’60s. ’40s– patterned tiles in brilliant blues, ’50s–Audrey…
How to Grow Customer Relationships {By thinking about Starbucks}
By MODintelechy / Marketing
“Do you know how crazy busy Starbucks would be if they delivered? They’d be hounded with orders all day long!” I was about to remark when I was compelled to write this post about it instead. Maybe it’s all this talk of their new logo or the fantastic caramel macchiato I had at lunch, but…
MODloves: Graphic Patterns.
By MODintelechy / Design
Especially bold patterns that brighten up everyday items like these! And for those who find they desperately need some of these things, we’ve got the hook up: Chair: Brocade Home Coffee Tumbler: Jonathan Adler China: Bottna The “It Girl” for everything pattern, Lotta Jansdotter, provided a wonderful stencil that inspired these summer cocktail party napkins…
Top 5 Marketing Resolutions
By MODintelechy / Marketing
New year, new you. Every January this mantra takes over with full force. You make resolutions for yourself like more gym time, & eating better but have you ever considered making them for your business? 2011 can be the year to start. Prevent the slow decay of your will power with our clear, achievable marketing…
A creative SEO approach
By MODintelechy / Marketing
After enormous growth in 2010, social media platforms have earned their place as a beneficial addition to the marketing mix. But with all the emphasis on Facebook, Twitter and LinkedIn as the social leaders, there’s one vehicle companies seem to be overlooking: The Blog. Blogging offers the ability to build an international network that follows…
MODloves: A Tribute to Classic Style
By MODintelechy / Design
Hurrah! What you never even knew you were waiting for has arrived! Today is our short and sweet intro to a new Monday series: MODloves {Don’t worry the pretension will be kept at a happy minimum 😉 } 1. Clean Design Why? It makes a statement. It’s an eloquent proportion between positive and negative space…
Freshly Pressed Design.
By MODintelechy / Design
Has anyone else noticed the major influx of letterpress use this year? No longer just for custom invites, it’s being used for all sorts of interesting design. Including these, Letterpress Coasters. What?! Yes that’s right, that’s quite an indulgence for something that’ll be destroyed after one use. But we have to admit as design junkies,…
Blogger Spotlight: Style Notes
By MODintelechy / Uncategorized
If you’ve been following MOD for a while you know that we love to talk about events. They’re definitely a favorite marketing initiative for both their ability to build better relationships with {potential} clients and media outlets alike. And the most important part of business event planning is choosing an appropriate theme to match the…