Who's Branding Whom?

By MODintelechy / Marketing

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Austin Fabulous: Four Seasons Residences

By MODintelechy / Design, Marketing

The MOD Studio is very excited to be working with the  Four Season Residences Austin! This past Sunday, April 22nd, The Four Seasons Residences was featured as part of the  Downtown Austin Neighborhood Association (DANA) Urban Living Tour.  Featured as one of the VIP residences, tour attendees also got a glimpse of other urban living…

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Tips For The Trade Show

By MODintelechy / Marketing

One of things I love most about marketing is participating in a trade show. It’s almost like a science fair for grown ups. The gym-like quality of a convention center, the sizing up of the competition, & the explaining of the products in great detail to each passer-by as you hope you’ll be picked above…

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Improve Your SEO Ranking with Press Releases

By MODintelechy / Marketing

By Dave Manzer Spoiler Alert: You don’t have to be Apple announcing its latest iPhone breakthrough to benefit from basic PR. So, if you are not a company that normally grabs headlines on local TV or in the paper every time its CEO sneezes, why would you spend your precious time (and resources) on writing…

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Facebook Timeline: Make It Work For Your Page

By MODintelechy / Marketing

Facebook has become an essential tool for the social media marketing plan of any business.  The developers also seems to add and change marketing tools within the website almost on a weekly basis, creating the need for companies to come up with new strategies on how to best utilize Facebook.  Now, with the introduction of…

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Pin down your Social Media Marketing!

By Maria Orozova / Marketing, Technology

In the marketing world we are always looking for the next “big thing” that will help drive customers to a business. In the past two years, social media programs like Facebook & Twitter have become the newest tools in our realm. Now, there is a new kid on the block that has rapidly become one…

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On Target

By MODintelechy / Design, Marketing

In a time when most people fast forward through commercials on their DVR (or in my parents case – the VCR) this Target commercial is definitely one to catch your eyes and ears. I love the spring colors this year – the use of which makes for a stunning visual along with the playful acrobats. …

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The Perfect Annual Report

By MODintelechy / Marketing

As a custom design firm, one of the services we provide is the creation and printing of Annual Reports.  An annual report helps shareholders understand how their investment is doing, can provide important information about changes in the company’s industry, and can be used to preview upcoming programs and new product releases.  An annual report…

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MOD discusses Email Marketing

By MODintelechy / Marketing, Technology

Here at MOD we always keep up with the latest on Social Media trends. We love utilizing Facebook, Twitter, and now Pinterest to stay in touch with our clients and market our fabulous work.  We also stay informed on cutting edge marketing techniques and ideas such as this great article on words to avoid when…

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Social Media Networks Made Easy

By MODintelechy / Marketing, Technology

In case you missed this from Flowtown… Flowtown – Social Media Marketing Application

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Beautiful Sight

By Maria Orozova / Design, Marketing

Not many people know that the word Belvedere comes from the Italian phrase “beautiful sight”.  Beautiful is exactly what I thought when I found this creative packaging on Luxuo.com. In homage to the emblematic brand, Belvedere Vodka has chosen to “caulk” one of the famous silver birch trees and turn it into ice bucket for…

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9 Simple Steps To A Productive Meeting

By MODintelechy / Marketing

Did you know that the American Express website is an amazing resource for business ideas? The “Open Forum” is full of great ideas and informative articles on every aspect of leading a professional lifestyle; including this article by Julie Rains, the Senior Writer of Wise Bread.  9 Simple Steps To A Productive Meeting I hate…

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Oh What Fun It Is To Mentor

By MODintelechy / Marketing

You know the saying, “It is better to give than to receive”? Well, Maria Orozova president and creative director at The MOD Studio along with Alison Sauter with Apsauter Design exemplified this sentiment when they recently held a branding & marketing mentoring session for other Austin small businesses.  Their guests were local participants from the…

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MOD 2012

By MODintelechy / Marketing

Happy 2012!!  How are you going to improve your business this year? Contact The MOD Studio and let us help you achieve your business growth resolutions in 2012!

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Best and Worst in Marketing

By MODintelechy / Marketing

At the end of the year, I always see a stockpile of blogs reviewing the past 12 months of marketing. So I thought it would be interesting to look at a broader scope; and was lucky to stumble upon this snapshot of the best and worst in the last 50 years or so at marketingdegree.com.

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MOD Studio + You

By MODintelechy / Marketing

This year FedEx + Me and American Express are teaming up to benefit America’s small businesses. Together, they are sponsoring Small Business Saturday and encouraging consumers to shop at local businesses the Saturday after Thanksgiving.   The MOD Studio is fortunate enough to participate with the FedEx + Me Program, which FedEx launched as a…

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Flip It! Change your Perspective about your business.

By MODintelechy / Agency Culture, Marketing

MOD continues contributing to the Crave Company’s blog with this intuitive article on “Flipping Your Perspective” When you’re starting out, doubt creeps in quickly. It’s easy to second-guess decisions or mull over details that end up being irrelevant. But don’t let this feeling lessen the value of your knowledge. Believing that your own instincts aren’t…

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InFluential Praise

By MODintelechy / Agency Culture, Marketing

One of our favorite clients,  InFluential Magazine, is a new web based publication which “captures emerging trends on the verge of shaping our world as exemplified through avant-garde leaders who inspire us on personal and professional levels.” InFluential is the brain child of William T Jackson, MBA, who is an accomplished musician, composer, entertainment manager…

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The Importance of Mentorship: Lessons Learned

By MODintelechy / Agency Culture, Marketing

Did you miss MOD’s contribution to the Crave Company’s blog series on Mentorship? No need to track it down, we have it right here! As the “Most Interesting Man In The World” so eloquently describes career choice, “Find that one thing you do not do well, and then don’t do it.” This is one of the…

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The Grey Goose Marketing Recipe

By Maria Orozova / Design, Marketing

Even thought I wouldn’t call myself a vodka connoisseur, I have always loved the Grey Goose Vodka ad campaign. It is so polished and memorable. In fact, when planning my rehearsal dinner almost 2 years ago, the wedding planner asked what kind of feel I wanted, and I remember immediately answering, “I want it to…

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