MOD discusses Email Marketing
By MODintelechy / Marketing, Technology
Here at MOD we always keep up with the latest on Social Media trends. We love utilizing Facebook, Twitter, and now Pinterest to stay in touch with our clients and market our fabulous work. We also stay informed on cutting edge marketing techniques and ideas such as this great article on words to avoid when…
Social Media Networks Made Easy
By MODintelechy / Marketing, Technology
In case you missed this from Flowtown… Flowtown – Social Media Marketing Application
Beautiful Sight
By Maria Orozova / Design, Marketing
Not many people know that the word Belvedere comes from the Italian phrase “beautiful sight”. Beautiful is exactly what I thought when I found this creative packaging on Luxuo.com. In homage to the emblematic brand, Belvedere Vodka has chosen to “caulk” one of the famous silver birch trees and turn it into ice bucket for…
9 Simple Steps To A Productive Meeting
By MODintelechy / Marketing
Did you know that the American Express website is an amazing resource for business ideas? The “Open Forum” is full of great ideas and informative articles on every aspect of leading a professional lifestyle; including this article by Julie Rains, the Senior Writer of Wise Bread. 9 Simple Steps To A Productive Meeting I hate…
Oh What Fun It Is To Mentor
By MODintelechy / Marketing
You know the saying, “It is better to give than to receive”? Well, Maria Orozova president and creative director at The MOD Studio along with Alison Sauter with Apsauter Design exemplified this sentiment when they recently held a branding & marketing mentoring session for other Austin small businesses. Their guests were local participants from the…
MOD 2012
By MODintelechy / Marketing
Happy 2012!! How are you going to improve your business this year? Contact The MOD Studio and let us help you achieve your business growth resolutions in 2012!
Best and Worst in Marketing
By MODintelechy / Marketing
At the end of the year, I always see a stockpile of blogs reviewing the past 12 months of marketing. So I thought it would be interesting to look at a broader scope; and was lucky to stumble upon this snapshot of the best and worst in the last 50 years or so at marketingdegree.com.
MOD Studio + You
By MODintelechy / Marketing
This year FedEx + Me and American Express are teaming up to benefit America’s small businesses. Together, they are sponsoring Small Business Saturday and encouraging consumers to shop at local businesses the Saturday after Thanksgiving. The MOD Studio is fortunate enough to participate with the FedEx + Me Program, which FedEx launched as a…
Flip It! Change your Perspective about your business.
By MODintelechy / Agency Culture, Marketing
MOD continues contributing to the Crave Company’s blog with this intuitive article on “Flipping Your Perspective” When you’re starting out, doubt creeps in quickly. It’s easy to second-guess decisions or mull over details that end up being irrelevant. But don’t let this feeling lessen the value of your knowledge. Believing that your own instincts aren’t…
InFluential Praise
By MODintelechy / Agency Culture, Marketing
One of our favorite clients, InFluential Magazine, is a new web based publication which “captures emerging trends on the verge of shaping our world as exemplified through avant-garde leaders who inspire us on personal and professional levels.” InFluential is the brain child of William T Jackson, MBA, who is an accomplished musician, composer, entertainment manager…
The Importance of Mentorship: Lessons Learned
By MODintelechy / Agency Culture, Marketing
Did you miss MOD’s contribution to the Crave Company’s blog series on Mentorship? No need to track it down, we have it right here! As the “Most Interesting Man In The World” so eloquently describes career choice, “Find that one thing you do not do well, and then don’t do it.” This is one of the…
The Grey Goose Marketing Recipe
By Maria Orozova / Design, Marketing
Even thought I wouldn’t call myself a vodka connoisseur, I have always loved the Grey Goose Vodka ad campaign. It is so polished and memorable. In fact, when planning my rehearsal dinner almost 2 years ago, the wedding planner asked what kind of feel I wanted, and I remember immediately answering, “I want it to…
Designing for the Holidays
By MODintelechy / Design, Marketing
“It’s the most wonderful time of the year…” Although it’s not time to put up tinsel, trees and garland yet, it is time to start thinking about ordering custom designed holiday cards! The MOD Studio can incorporate a company logo, family photos or create a beautiful holiday inspired design for your salutations {guaranteed to impress…
4 Reasons Your Next Invitation Should Be Custom Designed
By MODintelechy / Design, Marketing
You just finalized the guest list. You have the theme. You have the location. You have the perfect pair of shoes… now you just need people to show up! Sending out the right invitation can ensure that your event is a success. When setting the tone for your event, consider these benefits of hiring a…
Style, Luxury Service
By Maria Orozova / Design, Marketing
The SLS Hotel at Beverly Hills Given my 24/7 job is to pay attention to design, I was in branding heaven when I arrived at the SLS Hotel at Beverly Hills. From a branding perspective, no other property does a better, more cohesive job than this gem, hidden away on busy La Cienega Boulevard. Every…
Why your company should be a content creator (AKA Blogging)
By MODintelechy / Marketing
In a time when it seems the Internet is vastly overpopulated, there is still a place where your thoughts and information matter: The blog. Companies should be blogging for a number of reasons, the most important of which is to prove their credibility and drive more traffic to their website. Jeanette Gibson, director of social…
Superbowl Commercial MVPs
By MODintelechy / Marketing
It’s time for the 2011 Superbowl Spot Superlatives! We’ve awarded ads we enjoyed with titles we feel represent their unique-ness… The Least Nerdy Reference to Star Wars EVER Award: VW for “Young Darth” Best “We’ve Been There” Moment Award: Bridgestone for “Reply All” Favorite Mash-up of 2011…[until Glee’s Thriller/Heads will Roll came on] Award: NFL…
Tradeshow Booth Design: As Seen at CES
By Maria Orozova / Marketing, Technology
All the tech gear wasn’t the only thing that made CES a showcase event, the booth designs themselves added a wow factor [for some of the brands]. These were definitely some standouts that caught our eye: 1. BlueAnt 2. House of Marley to support 1Love 3. PrimeSense [great installation piece] 4. Qualcomm [espresso bar? yes…
This & That: Decades Past
By MODintelechy / Design, Marketing
There’s something about sepia-tones that instantly sweeps me up into a vintage vision. I just love that feeling, and it always inspires me to think differently, it opens my mind to possibilities. Today’s picks are all things that are iconic to me of the ’40s, ’50s and ’60s. ’40s– patterned tiles in brilliant blues, ’50s–Audrey…
How to Grow Customer Relationships {By thinking about Starbucks}
By MODintelechy / Marketing
“Do you know how crazy busy Starbucks would be if they delivered? They’d be hounded with orders all day long!” I was about to remark when I was compelled to write this post about it instead. Maybe it’s all this talk of their new logo or the fantastic caramel macchiato I had at lunch, but…