Facebook Contests: The New Rules You Need to Know
Facebook page admins, rejoice! We can now run contests and promotions without the looming fear that our page will get taken down.
Facebook has changed its rules regarding contests and promotions, making it far less of a hassle/gamble for business pages. Before the change, Facebook required contests be run via a third party app and threatened to take down any pages that didn’t comply. Now, business pages can administer a contest on their timeline and are permitted to:
• Collect entries by having users post on the Page or comment/like a Page post
• Collect entries by having users message the Page
• Utilize likes as a voting mechanism
Of course, there are still restrictions so check out Facebook’s blog on the matter for all the fine print.