UNLOCK THE FULL POTENTIAL OF YOUR

MARTECH STACK

We evaluate, optimize, and activate your MarTech stack to enhance your marketing strategies, achieve your growth objectives, and maximize your ROI.

At MODintelechy, we believe that the true value of our partnership extends far beyond the final deliverable.

We delve deep into understanding your unique needs, focusing on the big picture to ensure long-term success. Our MarTech audit is designed to optimize your marketing technology stack, streamline operations, and maximize your ROI. By evaluating, optimizing, and activating your MarTech ecosystem, we empower your team with the tools and insights needed to drive sustainable growth and achieve your strategic goals.

Ready to unlock the full potential of your MarTech stack? Drop us a line, and let's start transforming your marketing strategy today.

Where Optimization and Activation Converge

Our MarTech audit offering is tailored to your specific needs, adapting to fit your unique challenges and goals. Within our comprehensive suite of capabilities, we connect the dots to deliver fully-realized solutions—from in-depth evaluation and strategic optimization to seamless activation and ongoing support.

Our MarTech Assessment Practice

Maximizing Efficiency, Reducing Technical Debt, and Driving ROI

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STEP 1. DEEP DISCOVERY

Interview key stakeholders from your team to understand your strategy, processes, and goals.

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STEP 2. MarTech Evaluation

Document your current MarTech stack, data flows, integrations, and GTM actions.

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STEP 3. REVIEW + RECOS

Analysis review and recos targeting areas aligned to your overall growth strategy.

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STEP 4. MARTECH ACTIVATION

Partner with your organization to activate your existing tech ecosystem and drive more ROI.

Outcomes

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Use Your Data More Effectively

We'll evaluate and identify opportunities to more effectively activate and operationalize your data across your MarTech stack.

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Remove Operational Inefficiencies

We’ll pop the hood and look at how your team operates within your MarTech stack, and how it works together to identify areas for increased efficiency.

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Reduce Technical Debt


Redundancies, unused functionality, and unscalable solutions all affect ROI on MarTech stack investments. We’ll identify these areas.

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Fully Leverage Your Existing Ecosystem

Teams are being asked to do more with less — meaning it’s important to squeeze the efficiency juice out of every MarTech investment.

SAP
Case Study

Laying the Foundation for Customer-Centric Marketing Transformation

A plan to transition from a channel-driven and campaign-based marketing model to a solutions-focused, centralized, and customer-centric approach, while adopting a more modern and best-in-class technology stack.

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Anaconda
Case Study

Charting a Course to Marketing Transformation

Developed a North Star strategy to streamline processes, optimize structures, and align channels with growth objectives. This included a comprehensive CX Journey Evaluation and MarTech Audit to refine customer experiences, ensure strategic cohesion, and prepare for future operational needs.

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Videojet
Case Study

Empowering Marketing Operations with Actionable Recommendations

Conducted a comprehensive MarTech Audit to identify strengths, uncover improvement opportunities, and deliver actionable recommendations for maximizing marketing effectiveness, with a focus on enhancing operations, improving data quality, and driving more impactful campaigns.

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Ad Council
Case Study

MarTech Transformation for a Purpose-Driven Organization

The goal was to improve audience acquisition and create a robust system for measuring campaign success in a rapidly evolving digital landscape.

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CoreLogic
Case Study

Tech Stack Optimization for a Global Data-Enabled Solutions Provider

Optimized a tech stack by identifying inefficiencies, streamlining tools, and enhancing processes, with improvements included web updates, CRM integration, marketing playbooks, and a unified dashboard to enable seamless operations and measurable results.

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Testimonial
“For me, working with MOD is invaluable. They understand the bigger picture of what we needed as a business and strived to achieve our objectives through analysis and strategy. Thanks to their knowledge of our automation needs, along with their strategic team, we were able to successfully transition platforms and reach a new level of success in our nurture campaigns. I would highly recommend them to anyone who is struggling to fully automate their customer journey and measure success.”
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Nikki Ramirez
Director Of Performance Marketing, Sedera Health
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