To address this challenge, MODintelechy started by conducting in-depth interviews with key stakeholders to gain insights into Lenovo’s sales process. Armed with this understanding, we designed and implemented a modular template within their recurring revenue platform. This empowered the sales teams with the flexibility to focus on revenue-generating activities, such as customer engagement, rather than manual tasks.

MODintelechy integrated multiple siloed data sources to transform raw data into actionable insights, enabling a data-driven sales force. By providing repeatable insights, we helped Lenovo uncover new opportunities for renewal and upsell, driving recurring revenue.

With a solid data strategy in place, MODintelechy turned our attention to crafting the collateral needed to communicate these opportunities effectively. Our in-house creative team designed, copywrote, and built engaging email content for Account Executives. This content facilitated smooth, revenue-boosting conversations with customers.