Branding Ballet Fete*ish 2012

By MODintelechy / Agency Culture, Marketing

Every year, Ballet Austin’s Fête fundraiser stands out as “Austin’s Best Black Tie” event.  This year, join us at the historic Driskill Hotel on September twenty-first as we kick-off the Golden Anniversary celebration of Ballet Austin’s The Nutcracker.  A-List business leaders and arts patrons will celebrate special evening of wide-eyed wonder, music and memories. Limited…

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Who's Branding Whom?

By MODintelechy / Marketing

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MOD Design: MOD Paper’s New Look

By MODintelechy / Agency Culture, Design

If you haven’t stopped by MODpaper lately, it’s worth a second look! Our custom printing and invitation company recently debuted a totally revamped style! Lead Designer, Ashley Horsley, developed the posh, regal logo and added a vintage twist to the site with custom-crafted wallpaper.  Stop by the site and let us know what you think……

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Style, Luxury Service

By Maria Orozova / Design, Marketing

The SLS Hotel at Beverly Hills Given my 24/7 job is to pay attention to design, I was in branding heaven when I arrived at the SLS Hotel at Beverly Hills. From a branding perspective, no other property does a better, more cohesive job than this gem, hidden away on busy La Cienega Boulevard. Every…

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Branding: Laying the foundation

By MODintelechy / Marketing

Anyone in advertising will tell you that a strong brand image is far more important than a strong product.  (hopefully you have both, but there’s unfortunately often more emphasis placed on the brand’s image than the product’s) That’s why developing and building a brand is such an arduous task sometimes.  And building that brand equity…

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Work that Body

By MODintelechy / Agency Culture

Look It, Feel It, Be It. No, it’s not just another tagline, It’s the mantra of fitness experts, WorkIt Personal Training And they mean every word. We recently had the opportunity to work with founder Kyle Golden to develop a new look for the company, and we want to share the design with you! The branding…

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