Cross Promotion or Marketing Mutualism?

By MODintelechy / Blog

“Is this an ad for headphones?” “Who’s the guy with the beard?” “Wow this is long.” “Oh it’s definitely an ad for headphones.” “Maybe speakers?” “Ohhhhhh.” This was my chain of thought as I watched the mac daddy of all cross promotion that was Jay Z’s Samsung Galaxy commercial which aired during game 5 of…

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Social Networking by the Numbers

By MODintelechy / Marketing

Active Social Networkers* are: 47%    more likely to be heavy spenders on clothing, shoes, and accessories 45%    more likely to go on a date 18%    more likely to work out at a gym or health club 19%    more likely to attend a professional sporting event 53%    of active social networkers follow a brand online 64%  …

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3 Surefire Ways to Engage Clients!

By MODintelechy / Marketing

Once you’ve developed your branding, printed business cards, finally launched your meticulously revised website. Once you’ve created a Facebook page, setup your Twitter, Google Place Page, Yelp Page and all the other necessary avenues. After all these things have been checked off the list, what happens next? This is a question faced by most business…

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Who's Branding Whom?

By MODintelechy / Marketing

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MOD discusses Email Marketing

By MODintelechy / Marketing, Technology

Here at MOD we always keep up with the latest on Social Media trends. We love utilizing Facebook, Twitter, and now Pinterest to stay in touch with our clients and market our fabulous work.  We also stay informed on cutting edge marketing techniques and ideas such as this great article on words to avoid when…

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Oh What Fun It Is To Mentor

By MODintelechy / Marketing

You know the saying, “It is better to give than to receive”? Well, Maria Orozova president and creative director at The MOD Studio along with Alison Sauter with Apsauter Design exemplified this sentiment when they recently held a branding & marketing mentoring session for other Austin small businesses.  Their guests were local participants from the…

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Effective Event Marketing

By MODintelechy / Marketing

When thinking about “what comes next” in a company’s marketing mix, one of the most overlooked marketing initiatives is an event. It’s true. Many tend to disregard an event’s ability to be an appropriate tool for engaging their target market. That’s why we want to encourage you to take a second look and supplement your…

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Shameless Plug ;)

By MODintelechy / Marketing

So our header has already told you that we are here to help you gain insight on a fairly broad range of topics, right? Well, we figured it was about time we wrote some marketing material of our own, [not that the info we normally link you to isn’t awesome, if it wasn’t we wouldn’t…

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