ABJ’s 2022 Women in Business Award Winner
By MODintelechy / Agency Culture, Marketing
Congrats to MODintelechy’s fearless Founder, Maria Orozova, for taking home Austin Business Journal’s 2022 Women in Business Award! According to ABJ, a total of 139 were nominated for the award (previously Profiles in Power)—which has a specific emphasis on career advancement, present company success, business leadership, and community involvement. Top influential female professionals across Central…
Data + Design: The Perfect Marriage
By MODintelechy / Marketing, Strategy
Data and design have come together over the past decade in a marriage we couldn’t have forecasted. Some say they rushed into it, some say they’ll never last—but we believe they’ll live happily ever after. Because together, data and design have revolutionized how we market to customers. It’s something that has been on our minds…
MODintelechy x Austin Design Week: An Interactive Panel on the Future of Design
By MODintelechy / Agency Culture, Marketing
We were honored to collaborate with Austin Design Week this month in sharing the future of design with those in our local community! We kicked off the organization’s week of discussions, tours and more at our HQ in Austin, Texas with a panel surrounding a data-driven outlook on the future of design. As the…
Meet our Creative Director: From Inspiration to Go-To Karaoke Songs
By MODintelechy / Agency Culture, Design
With two decades of creative experience under her belt, there’s not an industry our Creative Director, Joanna Brown, hasn’t impacted — nor a brief she hasn’t brought to life. Cutting her teeth with some big-time agencies led her to work with some big-time brands: J.P. Morgan, Chase, Unilever (Dove, Hellmann’s, Magnum) and Google to name…
MODcast Episode 5 – The Opposite is Always True: The Future of Venture Capital with Mike Millard
By MODintelechy / Podcast, Technology
In this episode, MODintelechy Co-Founder and CEO Scott Thomas speaks with Mike Millard, Operating Partner at Ecliptic Capital, about the exciting world of Venture Capital, disruptive innovation, and his trailblazing passion project – Pitch-a-Kid.
Partnering with Your Next Agency
By MODintelechy / Marketing, Technology
We all move fast and we’re all busy. In the marketing and advertising industry, we sometimes treat this as a good excuse to exhibit negative traits, especially in establishing the client-agency relationship. Agencies often spend time perfecting the pitch or polishing their trophies while clients select their agency at arm’s length with extensive and meticulous…
#Mood: Mood Boards as Design Tools
By MODintelechy / Design
As designers, it can be difficult to put a particular emotion or idea into words when we think a particular shade of green or font family would do it justice. So, we make a mood board—a simple graphic tool which allows me to experiment with design elements and make my vision, reality. Simply put, mood…
Successful Hyperlocal Marketing Enabled With These 6 Strategies
By MODintelechy / Data + Analytics, Marketing, Technology
Hyperlocal marketing is not new, but like most buzz words, the topic circulates amongst marketers every year. Hyperlocal marketing should be centered not just on the quality of the content but also the quality of the team collaboration to execute it. Marketing itself started as a very local experience dating back to the earliest word-of-mouth…
Top 5 Creative Resume Flops
By MODintelechy / Blog
During the work week, resumes constantly flood my inbox. I love skimming through applications and witnessing all of the great talent out there. While some candidates stand out with strong work experience, others fail to amaze with resumes wrought with common, and at times appalling, mistakes. Over the years, I have come to recognize a…
2014 Holiday Gift Guide
By MODintelechy / Blog
Still scrambling to find the perfect holiday gift ideas for your loved ones? Fear not, for MOD’s 2014 Holiday Gift Guide has everything you need to make everyone on your list holly jolly, from the tech-obsessed, to the fashion-conscious, to everyone in between. Click through the slideshow below to see what items a handful of the MOD team…
Holding it all together
By MODintelechy / Agency Culture
Backpacks are somewhat of an obsession for me. I can never seem to find that perfectly cool combo that holds all my gear yet looks streamlined and a little rugged. I’m not going to say this limited edition from Mission Workshop is perfect, but it’s definitely close. I love the utilitarian feel of the clasps…