Data + Design: The Perfect Marriage

Written by MODintelechy / Blog

Data and design have come together over the past decade in a marriage we couldn’t have forecasted. Some say they rushed into it, some say they’ll never last—but we believe they’ll live happily ever after. Because together, data and design have revolutionized how we market to customers. It’s something that has been on our minds…

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MODintelechy x Austin Design Week: An Interactive Panel on the Future of Design

Written by MODintelechy / Blog

We were honored to collaborate with Austin Design Week this month in sharing the future of design with those in our local community! We kicked off the organization’s week of discussions, tours and more at our HQ in Austin, Texas with a panel surrounding a data-driven outlook on the future of design.   As the…

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Meet our Creative Director: From Inspiration to Go-To Karaoke Songs

Written by MODintelechy / Studio Culture

With two decades of creative experience under her belt, there’s not an industry our Creative Director, Joanna Brown, hasn’t impacted — nor a brief she hasn’t brought to life. Cutting her teeth with some big-time agencies led her to work with some big-time brands: J.P. Morgan, Chase, Unilever (Dove, Hellmann’s, Magnum) and Google to name…

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MODcast Episode 5 – The Opposite is Always True: The Future of Venture Capital with Mike Millard

Written by MODintelechy / Podcast

In this episode, MODintelechy Co-Founder and CEO Scott Thomas speaks with Mike Millard, Operating Partner at Ecliptic Capital, about the exciting world of Venture Capital, disruptive innovation, and his trailblazing passion project – Pitch-a-Kid.

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Partnering with Your Next Agency

Written by MODintelechy / Blog

We all move fast and we’re all busy. In the marketing and advertising industry, we sometimes treat this as a good excuse to exhibit negative traits, especially in establishing the client-agency relationship. Agencies often spend time perfecting the pitch or polishing their trophies while clients select their agency at arm’s length with extensive and meticulous…

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#Mood: Mood Boards as Design Tools

Written by MODintelechy / Blog

As designers, it can be difficult to put a particular emotion or idea into words when we think a particular shade of green or font family would do it justice. So, we make a mood board—a simple graphic tool which allows me to experiment with design elements and make my vision, reality. Simply put, mood…

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Successful Hyperlocal Marketing Enabled With These 6 Strategies

Written by MODintelechy / Blog

Hyperlocal marketing is not new, but like most buzz words, the topic circulates amongst marketers every year. Hyperlocal marketing should be centered not just on the quality of the content but also the quality of the team collaboration to execute it.  Marketing itself started as a very local experience dating back to the earliest word-of-mouth…

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Web Applications vs. Websites

Written by MODintelechy / Blog

Wondering what differentiates a web application from a website, or stuck between which one is right for your business? Our knowledgeable Senior WordPress Developer shares her insights. As a web developer, I am asked a lot of questions from business owners who are thinking of adding a website to their marketing initiatives. One business owner…

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2016 By the Numbers

Written by MODintelechy / Blog

2016 was an incredible year for all of us at MOD! Our team nearly doubled, our client list grew, and our puppy quota increased (what can we say, we love our furry interns)! Although 2016 may have been our best year yet, we are thrilled to see what 2017 has in store. Cheers to the…

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UX at a Glance

Written by MODintelechy / Blog

What exactly is user experience design? Our savvy UX/UI expert Lynn Vuong steps in to explain the basics. A commonly misunderstood practice, even within the design world, user experience design (or UX) is defined as the process of enhancing user satisfaction by improving a site’s accessibility while leading the user through a journey of discovery. Don…

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